A/B test reporting for the CRS booking engine
A/B setting results - when both settings A and B on this screen are enabled, the system directs a 50%/50% split of traffic to each, and bookings are tracked. Results may be viewed by booked date for reference, including cancellations.
View A/B testing results:
Follow the steps below to view A/B testing results:
Go to Property Description.
Go to Branding.
Go to IBE Settings tab.
Navigate to A/B setting results down the screen.
Choose the source from the dropdown:
CRS data (transactions).
Analytics data (traffic).
Choose date type of the reservations:
Booked (current available option).
Choose the currency (if multiple are enabled).
Choose from date of the analysis.
Choose to date of the analysis.
Click View for the results to display and may also be exported:
Setting – A or B.
Reservation.
Room night.
Room revenue.
Add-on revenue.
Total revenue.
Average booking value.